Reports to watch
| Report | What it shows | Why it matters |
|---|---|---|
| Daily sales | Total sales by category and payment method | Cash flow and demand |
| Phone model sales | Best selling models variants and brands | Purchasing decisions |
| Accessory sales | Fast moving accessories and bundles | Margin growth |
| Stock aging | Items sitting too long | Dead stock prevention |
| Warranty claims | Claim frequency by model supplier or brand | Quality control |
| Repair status | Pending completed delayed jobs | Customer follow up |
| Staff performance | Sales support and conversion indicators | Training and incentives |
| Margin report | Profit by item or category | Pricing control |
Sales is not the whole story
A phone may sell well but have low margin high warranty claims or poor customer satisfaction. Good reports compare sales with cost support and stock age.
Reports should guide training purchasing pricing and process improvement. Numbers without context can create unfair decisions.
This article is for general smartphone shop planning and operations. Real shops must follow local tax consumer protection warranty import data privacy employment and payment rules.
Customer devices can contain private data. Staff should handle repairs trade in checks and data transfer requests with clear permission and privacy discipline.